We wish all our customers, suppliers, and other stakeholders, a happy and prosperous new year.
What’s coming in 2025?
The company has big plans for the coming year. Some I can share at this stage, and some that are better announced at the time.
However, the big news is that we are launching an e-commerce facility, to allow for the direct online purchase of our laboratory range of viscometers. The image above shows the new webpage that will afford the opportunity to purchase the most comprehensive and attractive package available anywhere on the market. We will be offering our cone and plate viscometer with everything you need – a full set of cones and calibration oils and a Fluke temperature calibration kit, along with software and manual – all for less than £10,000.
Our cone and plate viscometer is at the serious end of the market. It competes alongside the market-leading brands such as Brookfield and Anton Paar. However, you would be hard-placed to order such a complete package from our rivals and still be able to use a company credit card with a £10,000 limit. And that is why we have not been shy about how we compare with the likes of Brookfield. Our new webpage will directly compare their machine with ours, including pricing.
Our new webpage and e-commerce platform will launch within the next few days. Keep and eye out for it.
What else?
So, what else is happening at ATAC in 2025?
I have to be cautious at this stage, but let’s just say that there will be some serious upgrades to existing machines and the relaunch of some previous machines. We still receive enquiries about some of our discontinued oil and gas physical property analysers, and it seems that there is an opportunity to relaunch some of these machines to include some useful upgrades.
Many of our current physical property analysers are being upgraded with new electronics to make them more energy efficient and sustainable.
And we will also delve into the manufacture of some ATEX components that should stir things up a bit in that particular market. In the end, we have a rolling program of continuous improvement. Our machines have a great pedigree – coming from brands such as Hallikainen and Hone – and we are always looking to stay ahead in the market.
ATAC in 2025 – Contact Us
If anything here if of interest, then feel free to give us a call. We are available at sales@atacgroup.com or by phone on +44 01380 818411. We are always glad to hear from you.
